Creative Capital Appoints Aliza Sena as Director of Digital Content
(New York, NY, March 28, 2022) – Creative Capital has named Aliza Sena, Director of Digital Content, beginning a new chapter in Creative Capital’s audience engagement. This new role will lead the conceptualization and strategy for inspirational storytelling, content strategy, social media, and evolving a compelling voice that expands Creative Capital’s global community. In addition, the role will be essential to buttressing fundraising efforts to ensure that there is exciting, interesting, and engaging online and analog content that reflects its values amongst the artist-led community, partners, donors, and the public.
“I am delighted to join Creative Capital at this important moment,” said Aliza. “Developing a strong digital strategy is crucial for communicating about the organization’s many successes. Creative Capital has fantastic stories to tell, and I am excited to bring them to life in meaningful and engaging ways. By elevating its online presence, Creative Capital can better highlight artists’ voices and support artistic communities worldwide.”
Before joining Creative Capital, Aliza was the Digital Content Director at Matthew Marks Gallery. She has produced videos and digital content for the Whitney Museum of American Art, MoMA PS1, The Metropolitan Museum of Art, and Aperture Foundation. Previous projects include the award-winning online feature, #MetKids, digital content strategies for exhibitions such as the Whitney Biennial and Vida Americana: Mexican Muralists Remake American Art, and videos featuring artists including Pope.L, Liza Lou, Jason Moran, Kevin Beasley, and Nick Mauss. Aliza holds a BA in Art History from Brandeis University, and has also completed the Princeton University AlumniCorps’s Emerging Leaders program.