Webinar: How to Approach and Engage with the Gatekeepers of the Art World (a 4 Part Series), with Sharon Louden
Oct 04 2016
Led by artist Sharon Louden, this 4-part webinar series is geared to visual artists yearning for guidance on how best to approach and communicate with the gatekeepers of the art world: galleries, curators, collectors, museum professionals, and more. The webinar will address the following questions: How does an artist approach a gallery cold? How does an artist communicate with a gallerist, curator, museum professional, etc.? What are the best ways to correspond and to start up a relationship and maintain it? When is the best time to approach the person? How often should an artist be in contact? How does one follow up on an inquiry? What is the proper way to pace a professional conversation?
This webinar series will answer these questions and many more by calling upon the personal experiences and advice of many different experts in the art world. The series will also focus on what NOT to do and will address how to improve poor communication skills (and bad behavior) when dealing with the greater art ecosystem of galleries, curators, collectors — basically anyone that can help your professional career! Participants will exercise different approaches to adopt into their own practice to close the gap between artists and gatekeepers.
Part 1: The Content of the Correspondence
Tuesday, October 4, 7:00-8:30pm (EST)
Learn about research, developing a template to work from, language to use in your correspondence.
Part 2: The Approach
Tuesday, October 11, 7:00-8:30pm (EST)
Learn the best ways to correspond via email, email marketing services, snail mail and in person; when to do this; and keeping track.
Part 3: Pace & Timing
Tuesday, October 18, 7:00-8:30pm (EST)
Learn how to best time your approach, when to follow-up, and controlling your expectations and reasoning.
Part 4: Maintaining the Relationship
Tuesday, October 25, 7:00-8:30pm (EST)
How to continue and maintain your new relationships with galleries, curators, collectors and museums.
$100.00 for the entire 4-part series.
EXCLUSIVE! One-on-One, with Sharon Louden
Schedule a private consultation with Sharon Louden to get tips, pointers and guidance on your own career advancement – exclusively for registrant's of this webinar. Appointments will be offered in late June and sign-up details will be given out during the webinar; the cost for a 45-minute One-on-One consultation ($90) is not included in webinar registration.
ABOUT SHARON LOUDEN
Sharon Louden graduated with a BFA from the School of the Art Institute of Chicago and an MFA from Yale University, School of Art. Her work has been exhibited in numerous venues including the Aldrich Contemporary Art Museum, the Drawing Center, Carnegie Mellon University, Birmingham Museum of Art, Weatherspoon Art Museum and the Kemper Museum of Contemporary Art. Louden's work is held in major public and private collections including the Neuberger Museum of Art, Whitney Museum of American Art, National Gallery of Art, Arkansas Arts Center, Yale University Art Gallery, Weatherspoon Art Museum, and the Museum of Fine Arts, Houston, among others. Louden is also the editor of Living and Sustaining a Creative Life: Essays by 40 Working Artists and The Artist as Culture Producer: Living and Sustaining a Creative Life, both published by Intellect Books and distributed by the University of Chicago Press. For more information about Sharon Louden and her work, please refer to her websites: www.sharonlouden.com and www.livesustain.org.
WEBINAR TECHNICAL INFO
To attend this webinar, you will need access to a computer with speakers and an Internet connection (hard-wired is preferred over wireless). There is no special software needed.
Webinars are recorded. The recording will be shared with all previously registered participants after the webinar, regardless of whether participants attend the live workshop or not. Special one-time-only webinars, such as our Artists Talk Tech and Inside the Art World interviews, will also be available for purchase after the fact.
If you experience trouble with the PayPal payment interface, please take one or more of the following the steps to resolve the issue:
- Complete the registration process on a computer and NOT on a tablet or mobile device
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– Try registering using a different web browser software (Google Chrome has been known to cause some problems)
For further issues, please contact Matthew Deleget, Online Learning Consultant, at email@example.com.
ABOUT THE ONLINE LEARNING PROGRAM
We are proud to offer selected topics from PDP workshops to the general public through the Online Learning Program. We are dedicated to extending our reach to artists who are new to Creative Capital’s professional development offerings, as well as those PDP alumni who are interested in a refresher course. Many of these courses are designed for individual artists of all disciplines, while others will be discipline-specific.
Most Online Learning sessions will be approximately 90 minutes in duration, including lecture and Q&A sessions. Webinars are taught and moderated live by talented workshop leaders, so the information is always up-to-date and engaging. Q&A sessions are included to be sure that all our participants have the chance to follow up on specific concerns.
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"It would be hard to overstate the impact that the Creative Capital professional development program had on my life. I participated in the workshop eight years ago. It was truly a turning point, a eureka event that changed my self-image as an artist, changed my ability to set and achieve personal and artistic goals, changed my mindset..."
Lillian Warren participated in the 2003 DiverseWorks Core Weekend in Houston, TX. Read more of her story Creative Capital's blog, The Lab.
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